Module 1: Welcome to Your Aesthetic Journey
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Introduction & Welcome
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Weekly Office Hour Sessions
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Meet Your Expert Program Director: Dr. Chakika Williams, DNP "Your Aesthetic Bestie" (7:19)
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Overview of Program
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Program's Expectations
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Understanding the Confidence Gap Approach
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Schedule & Tentative Calendar
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Important Meeting Links & Need to Knows!!
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In-Person Hands-On Training Schedule
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Medspa CEO Aademy Accountability Workbook
Module 2: Mindset Readiness
Module 3: Proper Business Formation
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Monday Mindset Momentum LIVE Session 4/14/2025 7pm CST w/ Empress Dr. Davis
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Importance of Trademarking LIVE Session 4/17/2025 7pm CST w/ Guest Expert Esq Justin Brathwaite
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Aesthetics and Wellness Industry Insights (2:54)
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Types of Business Models (8:14)
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LLC vs PLLC vs PC: Please help, which do I Choose? (6:15)
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Medspa, Medispa, Medical Spa "Oh My" is there a difference? (6:07)
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Medical vs Non-Medical Treatments (1:00)
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Start Thinking about your Business Name and be prepared with it for Module 5 (3:34)
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To Trademark or Not to Trademark: Does it Matter Right Now!!! (5:06)
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Healthcare Law Attorney (2:32)
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Meet the Expert: Dr. Kenisha Davis
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Meet The Expert: Esq Justin Brathwaite
Module 4: Medical Directorship Pearls
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Do I Have the Right Credentials to Own my Medspa? (3:48)
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What is the difference between an RN and an APRN-FNP when it comes to Owning a Medspa? (1:47)
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Restricted vs Reduced vs Full Practice Autority States: What does this mean for Me? (2:21)
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Scope of Practice for APRNs vs RNs (3:09)
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Roadmaps for RNs vs FNP/APRN (2:38)
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What is this 49/51 Rule I keep Hearing about? (5:56)
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What is the role of A Medical Director? (2:50)
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Who can be my Medical Director and How do I find one? (2:30)
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Ok, great! I found My MD, now how should I Pay them? (3:02)
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Medical Director Agreement/Contract (1:22)
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CPOM Act: Do this Apply to Me? (6:21)
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MSO/MSA (15:44)
Module 5: The Essentials Set-up
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Whats in a Name: " Your Business Name" (2:37)
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Which Legal Entity Have you Chosen? Lets set it up (2:44)
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How to Apply for Your EIN (2:45)
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Website Domain Set-up (2:18)
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Business Email Set up (1:48)
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Business Contact info (2:43)
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Business Bank Account (1:42)
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Location, Location, Location: Start Looking (2:26)
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Malpractice Insurance (3:02)
Module 6: The Dreadful "Business Plan" you didn't think I forgot!
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You Still here? lol Good: The Business Plan (2:50)
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Business Description (1:41)
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Marketing Analysis & Blueprint (1:55)
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Marketing & Sales Plan (1:42)
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Comparative Analysis aka SWOT (1:07)
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Management & Organization Description (1:54)
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Products & Services Description (1:58)
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Operating Plan (2:51)
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Financial Projection & Needs (2:14)
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Executive Summary (1:50)
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Exhibits & Appendices (3:06)
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Business Plan Cheat Sheet
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Sample Business Plan
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Monday Mindset Momentum LIVE Session 4/28/2025 7pm CST w/ Empress Dr. Davis
Moduel 7: The Importance of Knowing Your numbers
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Why is Knowing my Numbers So important? (4:15)
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Importance of Proper Bookkeeping from the Jump!! (4:32)
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Most Common Financial Challenges (9:02)
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How to Assess or Project your Business Health (3:30)
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Financial Mistakes to Avoid (4:18)
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How to Assess your Financials (2:57)
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Pricing, Is there a magic Starting Point?
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Now Lets Set Your Budget
Module 8: Business Credit
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What is Business Credit? (4:04)
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Benefits of Business Credit aka OPM (3:58)
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Do I really Need it? (2:48)
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Can I Set this up on My own? (4:04)
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What information is needed to get started? (2:38)
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What Accounts Should I open? (3:32)
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How Can I Leveragre OPM (1:13)
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Debunking the Credit Myths (1:17)
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Reasons I may be Declined? (1:51)
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Meet the Expert Patrice "Tricy" Williams
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Importance of Understaning Business Credit LIVE Session 5/15/2025 7pm CST w/ Guest Expert Triciy Williams
Moduel 9: Branding & Marketing
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Branding & Marketing: Building a Strong Brand Idenity (7:46)
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Defining Your Target Audience & Avatar (6:51)
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Social Media & Digital Presence (4:00)
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Content Creation & Storytelling (3:47)
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Paid Advertising & Lead Generation (6:16)
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Reputation Management & Client Reviews (1:53)
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Local Marketing & Community Engagment (4:03)
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Tracking & Evaluating Marketing Performance (5:23)
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Meet the Expert: Rachael Turner
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Monday Mindset Momentum LIVE Session 5/27 /2025 7pm CST w/ Empress Dr. Davis
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Importance of Marketing & Branding LIVE Session 5/29/2025 7pm CST w/ Guest Expert Rachael Turner
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50 Prompts & Questions to Build an Email Marketing Strategy
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100 Social Media Strategy Prompts
Module 10: What Services do I want to Offer:
Module 11: Where & How Do I Order Supplies and Equpiment
Module 12: OHHHHH, Systems & Automations
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Systems & Automations (0:57)
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Why Systems & Automations Matter (1:05)
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Automating Appointment Scheduling (2:14)
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CRM & Email Marketing Automation (1:18)
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Payment Processing & Financial Automation (1:14)
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SOPs & Workflow Automation (1:21)
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Meet the Expert: Tyiasha Denise
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Importance of Systems & Automations LIVE Session 6/16/2025 7pm CST w/ Guest Expert Tyiasha Denise
Module 13: Remember we want to Operate in Compliance, we Need SOPs!
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Compliance & SOPs (5:53)
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Understanding MedSpa Compliance (1:13)
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Developing & Implementing SOPs (2:51)
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Documentation & Record-Keeping (1:06)
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Risk Management & Handling Complaints (2:32)
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Ongoing Compliance & Legal Updates (1:23)
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Monday Mindset Momentum LIVE Session 6/23/2025 7pm CST w/ Empress Dr. Davis
Module 14: Is it Time? Almost.... Let's Talk Proper Aesthetics Training
Bonus Bonus Gifts
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Womanpreneur: Mindset for Success ebook
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50 Tips for Using ChatGPT
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Faceless Instagram Marketing
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Canva Crash Course
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101 Killer Content Ideas
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Done for You 30 Researched Hashtags
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DCAM 2.0 Time-Saving bible
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ChatGPT Advanced Prompting Book
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The Marketer's Bible to ChatGPT
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200 Caption Starters by Niche
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Instagram Influencer Marketing Guide
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50 Reel Ideas
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Injector Templates
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Templates For Filler Posts
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Get Holiday Ready Posts Xmas
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50 Reels for Filler
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Botox & Filler and More Posts
